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Asked in Miscellaneous at 10:49 AM on November 24, 2009
Tags: mckinsey, framework
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check this link:university-essays.tripo d.com/mckinsey_7s_framework.ht ml
Answered by ranjita jagp at 11:19 AM on November 24, 2009
similar framework as described below. In an ideal world, marketers would have perfect information on how they act as well as how their competitors act. In reality, in many categories have reasonably good, advertising, word-of-mouth and in the distribution channel often characterized with the purchase funnel, McKinsey & Company concept. Lastly, consumers consume and make purchase decisions in certain ways